For enterprise
Enterprise
Custom impression bands, custom contract terms, SLA, dedicated infra. Sold direct.
- Above 500,000 impressions a month
- 10+ stores
- Real-time event sync (every 5 min)
- Custom contract and SLA
Pricing
Free to start. Impression-based as you grow.
Every plan ships UGC widgets, AI moderation, hotspot tagging, every social source and every standard integration. Shoppable video and premium layouts start on Starter.
For trying it out
Free
$0/ mo
Free forever
Get startedOn Shopify? Install from the App Store · 5.0 ★ (6 reviews)
- Up to 20,000 impressions a month
- 1 store
- Image UGC widgets
- AI moderation
- Every standard integration
- Idukki logo on widgets
For one growing store
Starter
$45/ mo
billed monthly, or $432 a year
- Up to 100,000 impressions a month
- 1 store
- Everything in Free
- Shoppable video
- White-label widgets
- Weekly reports
- Success manager
- Most popular
For scaling DTC teams
Growth
$99/ mo
billed monthly, or $950 a year
- Up to 250,000 impressions a month
- 2 stores
- Everything in Starter
- Daily reports
- Performance review every 2 months
For brand portfolios
Professional
$200/ mo
billed monthly, or $1,920 a year
- Up to 500,000 impressions a month
- 5 stores
- Everything in Growth
- Daily reports
- Performance review every 2 months
Shopify stores start on the Free plan · cancel anytime · shoppable video from Starter up · 5.0 ★ on the Shopify App Store (6 reviews)
What counts as an impression
An impression is one page view where your galleries loaded. Two galleries on one page count once. Scrolling and swiping add none. Clicks are reported apart.
Every feature, plan by plan.
What changes between plans is the impression band, reporting cadence, human support and a few features. The table shows which.
| Feature | Free$0 / mo | Starter$45 / mo | Growth$99 / mo | Professional$200 / mo | EnterpriseCustom |
|---|---|---|---|---|---|
| Media infrastructure | |||||
| Globally hosted media (fast CDN) | Images only | ||||
| Number of stores | 1 | 1 | 2 | 5 | 10+ |
| Import from IG, TikTok, YouTube | |||||
| Import by URL + upload | Images only | ||||
| Label management | |||||
| Collection organisation | |||||
| Product tagging on image / video | |||||
| SEO metadata | |||||
| Bulk add / remove actions | |||||
| At-scale embed | |||||
| All premium widget layouts | |||||
| Auto-publish on PDPs at scale | |||||
| Publish on unlimited website pages | |||||
| Video + commerce interactions | |||||
| Shoppable videos | |||||
| "Add to cart" action | |||||
| "Direct checkout" action | |||||
| Custom "Buy" action | |||||
| Dynamic currency | |||||
| Real-time inventory | |||||
| In-video custom CTA / URL button | |||||
| Custom thumbnails for videos | |||||
| Multiple product tagging | |||||
| Pin + hide post | |||||
| Rights management | |||||
| Dedicated UGC collection page (QR + link) | |||||
| Analytics on every post | |||||
| Custom post upload | |||||
| Branding + customisation | |||||
| Remove Idukki logo | |||||
| Custom CSS on widgets | |||||
| Custom branded video player | |||||
| AI features | |||||
| Video / image optimisation | |||||
| Personalised widget content | |||||
| Super Search | |||||
| Fully customisable CMS | |||||
| Hotspot tagging | |||||
| UGC + moderation | |||||
| New post auto-sync | every 24 hrs | every 24 hrs | every 24 hrs | every 24 hrs | every 5 min (events) |
| Rights requests | |||||
| Sentiment analysis | |||||
| Profanity filter (brand safety) | |||||
| Shoppable Instagram feed | |||||
| Shoppable YouTube feed | |||||
| Shoppable TikTok feed | |||||
| On-site widget upload (collect more UGC) | |||||
| Inspiration widget layout | |||||
| Off-site + integrations | |||||
| UGC collection via QR code | |||||
| UGC collection via email | |||||
| Shopify, Magento, WooCommerce | |||||
| Custom REST API + webhooks | |||||
| Analytics + reporting | |||||
| Detailed analytics dashboard | |||||
| Reports via email | Monthly | Weekly | Daily | Daily | Daily |
| Customer support | |||||
| 24-hour chat support | |||||
| Email support | |||||
| VIP support via Slack | |||||
| Personalised onboarding | |||||
| Hands-on integration | |||||
| Dedicated success manager | |||||
| Performance review cadence | every 6 months | every 2 months | every 2 months | every 2 months | every 2 months |
Annual billing 20% off · no per-source fees, no per-export fees.
Verbatim reviews from Shopify + G2.
Every quote on this page is copied from the public review surface, click the source line to read the original.
- 4.9 / 5Average ratingMean of the 8 Shopify App Store and G2 reviews quoted below
- 5.0 ★Shopify App Store6 reviews · as of 7 October 2026
- 4.8 ★G22 reviews · as of 7 October 2026
Shopify App Store“It was a wonderful experience working with Sahil and the team at Idukki. They were extremely supportive throughout the process, responsive whenever we needed assistance, and made the implementation smooth and hassle-free. We truly appreciated their guidance and commitment, and we would highly recommend Idukki to any brand looking to build trust and improve conversions through UGC and shoppable video experiences.”
“We would highly recommend Idukki to any brand looking to build trust and improve conversions through UGC and shoppable video experiences.”
Malléwear
Malléwear · India · 6 months using the app
- Shopify App Store
“We've been using Idukki – Shoppable Videos & UGC App for the past couple of months, and it's helped us finally make proper use of all our UGC and collaboration content across the website. Customers are able to see the natural flow and fit of the garments on women across different age groups, which has made the shopping experience feel far more real and relatable.”
COSSET CLOTHING
COSSET CLOTHING · India
- Shopify App Store
“Great video plugin with a simple and effective setup”
“We've been using this app on our Shopify store to add videos across our website, and the experience has been really smooth. The setup was straightforward, and we were able to get the video feature running without needing much technical help.”
Ritualistic
Ritualistic · India
- Shopify App Store
“We've had a great experience using Idukki for integrating live UGC on our WYO website. The platform is extremely user-friendly, and the entire setup and usage process has been smooth and efficient. It has helped us seamlessly showcase real-time content from our social media, adding a layer of authenticity to our product pages.”
Wear Your Opinion
Wear Your Opinion · India
- Shopify App Store
“From the first interaction with Idukki, it's clear this platform is in a class of its own. It's more than just a UGC content platform on Shopify; it's a game-changer that truly revolutionizes the way businesses can leverage user-generated content.”
MF MOONFREEZE FOODS PRIVATE LIMITED
MOONFREEZE FOODS PRIVATE LIMITED · India
- Shopify App Store
“Idukki has been such a useful addition to our website. We had so much UGC sitting on Instagram, and now customers can actually see it while they're shopping. Being able to see how the clothes move and look on different women makes a huge difference. Thank you, team Idukki!”
amoshi.in
amoshi.in · India
G2 verified“Intuitive Platform that enhances the Customer Shopping Experience”
“The founders are incredibly easy to work with and are always available to help whenever needed. Their platform is intuitive, easy to use, and the widget has added a great touch to our website experience. We're grateful for their support and look forward to seeing how they continue to evolve the platform.”
PM Performance M.
D2C Growth Specialist · Small-Business (50 or fewer emp.)
- G2 verified
“Fast, Flexible, and Focused on ROI”
“What I like best about Idukki is how easy it is to launch experiments and personalization campaigns without needing heavy dev support. The UI is intuitive, setup is quick, and everything is geared toward helping you move fast and see results. On top of that, their team is incredibly responsive and proactive — they don't just support you, they collaborate with you to grow your CRO strategy.”
TEBOGO M.
CRO Specialist · Enterprise (> 1000 emp.)
- Shopify App Store
“Super cool product! UGC content is definitely the future.”
Austin Beveridge
Independent
- Shopify App Store
“Great Product. Especially when there are a lot of agencies that now are fully specialized in UGC. That can make save a lot of money for every brand. Well done.”
Axel Borry
Independent
- Shopify App Store
“Mouth-to-mouth networking effect is still, and will keep being, the best marketing resource. Congratulations on your launch. As a marketer myself, I know how hard it is to keep this on track and pushing forward with it. Keep up the good work!”
Nacho Franchini
Independent
- Shopify App Store
“Idukki's unique CMS blends user-generated and brand content, revolutionising multi-channel brand awareness and personalisation. It boosts social media engagement and simplifies shopping with tagging and one-click add-to-basket, making it essential for innovative e-commerce strategies.”
João Melo Cabrita
PromptBros.ai
- Shopify App Store
“By surfacing real people using and styling our products, we significantly improved conversions on PDPs and across the marketing funnel.”
Gurbir
Theater · India
What does produced video cost you today?
Put in your own numbers. The comparison is your commissioned-video spend against a flat Idukki subscription, where the videos are the ones customers and creators already post about you.
- Commissioned video, per year
- $19,200
- Idukki flat subscription, per year
- $1,188–$3,588
- Left on the table each year
- $15,612+
The UGC itself costs nothing to produce: customers already posted it. Idukki collects it, clears the rights, tags your products and serves it shoppable. Your maths, our price list, nothing else baked in.
After you sign up
Your first 30 days
Minutes
Your first widget is live
Connect a source, pick a layout and publish. It is self-service, and the first one is up in minutes.
Day 1
Posts keep arriving
Connected sources collect on their own. No manual uploads. Tag products as posts come in, with AI suggestions.
NextStarter and up
We set it up with you
Personalised onboarding and a success manager. We go through layouts, tagging and placement with you.
Day 30
Decide on your own numbers
Paid plans start with a 30-day free trial. Analytics follow each gallery from view to add-to-cart and order.
The full setup, step by step, is on getting started.
Pricing questions
What counts as an impression?
An impression is one page view where your galleries loaded. Two galleries on the same page count once. Scrolling, swiping and clicks add none. Full definitions: idukki.io/how-we-measure.
What does the Free plan include?
Up to 20,000 impressions a month on one store, with image widgets and AI moderation. Shoppable video and removing the Idukki logo start on Starter. No credit card is needed.
What changes between the paid plans?
The impression band, the number of stores and how often reports arrive. Starter, Growth and Professional have the same features. Enterprise adds real-time event sync and a custom contract.
What currency are the prices in?
US dollars. Annual billing saves 20% on every paid plan.
How do I pay?
Shopify stores pay through their Shopify bill. Other stores pay by card through Stripe. Enterprise contracts can be invoiced.
How do I move to a paid plan?
On Shopify, install Idukki from the App Store. Every install starts on the Free plan. Pick a paid plan inside the app when you need one. On WooCommerce, BigCommerce, Magento or another platform, book a short setup call at idukki.io/demo. We set it up with you.
Can I cancel any time?
Yes. Go to Settings, then Billing, then Cancel. It takes effect at the end of the current billing period.
Is there a free trial?
Yes. Every paid plan has a 30-day free trial. A Shopify store starts on the Free plan first, with no card.
Live in minutesDTC + B2B brands79 KB runtimeReal G2 reviews
Picked a plan?
Start on your store, or see it on a call first.
Shopify stores install from the App Store and start on Free. Other platforms start with a short setup call.
On Shopify? Install from the App Store.
- No credit card
- Cancel anytime
- GDPR self-certified · SOC 2 (in audit)
