Growth
For scaling DTC teams running multiple stores or markets. Daily reporting, every premium widget layout, full AI stack.
- Up to 20,000 / mo
- 2 stores
- Daily reports · Performance review every 2 months
- All features from Starter, no gates
Every plan ships UGC widgets, AI moderation, hotspot tagging, every social source, every premium widget layout and every standard integration. You only choose the impression band and how much white-glove support you want on top.
Annual billing saves 20% on every paid plan
For scaling DTC teams running multiple stores or markets. Daily reporting, every premium widget layout, full AI stack.
Free forever
Launch with image-only UGC widgets, AI moderation and every standard integration. Idukki logo stays on widgets.
Free forever
Plan A
Full shoppable video, rights management, white-labelled widgets, hands-on onboarding and a success manager.
$432 billed annually
Plan C
For brand portfolios, agencies + multi-region operators. Includes performance review cadence and priority support.
$1,920 billed annually
Plan D
Custom impression bands, custom contract terms, SLA, dedicated infra. Sold direct.
Custom
Talk to sales14-day free trial on every paid plan · cancel anytime · every feature on every plan from Starter up.
What changes between plans is the impression band + reporting cadence + the level of human support. Every feature is on every paid plan from day one, no enterprise-only feature gates.
| Feature | Startup$0 / mo | Starter$45 / mo | Growth$75 / mo | Professional$200 / mo | EnterpriseCustom |
|---|---|---|---|---|---|
| Media infrastructure | |||||
| Globally hosted media (fast CDN) | Images only | ||||
| Number of stores | 1 | 1 | 2 | 5 | 10+ |
| Import from IG, TikTok, YouTube | |||||
| Import by URL + upload | Images only | ||||
| Label management | |||||
| Collection organisation | |||||
| Product tagging on image / video | |||||
| SEO metadata | |||||
| Bulk add / remove actions | |||||
| At-scale embed | |||||
| All premium widget layouts | |||||
| Auto-publish on PDPs at scale | |||||
| Publish on unlimited website pages | |||||
| Video + commerce interactions | |||||
| Shoppable videos | |||||
| "Add to cart" action | |||||
| "Direct checkout" action | |||||
| Custom "Buy" action | |||||
| Dynamic currency | |||||
| Real-time inventory | |||||
| In-video custom CTA / URL button | |||||
| Custom thumbnails for videos | |||||
| Multiple product tagging | |||||
| Pin + hide post | |||||
| Rights management | |||||
| Dedicated UGC collection page (QR + link) | |||||
| Analytics on every post | |||||
| Custom post upload | |||||
| Branding + customisation | |||||
| Remove Idukki logo | |||||
| Custom CSS on widgets | |||||
| Custom branded video player | |||||
| AI features | |||||
| Video / image optimisation | |||||
| Personalised widget content | |||||
| Super Search | |||||
| Fully customisable CMS | |||||
| Hotspot tagging | |||||
| UGC + moderation | |||||
| New post auto-sync | every 24 hrs | every 24 hrs | every 24 hrs | every 24 hrs | every 5 min (events) |
| Rights requests | |||||
| Sentiment analysis | |||||
| Profanity filter (brand safety) | |||||
| Shoppable Instagram feed | |||||
| Shoppable YouTube feed | |||||
| Shoppable TikTok feed | |||||
| On-site widget upload (collect more UGC) | |||||
| Inspiration widget layout | |||||
| Off-site + integrations | |||||
| UGC collection via QR code | |||||
| UGC collection via email | |||||
| Shopify, Magento, WooCommerce | |||||
| Custom REST API + webhooks | |||||
| Analytics + reporting | |||||
| Detailed analytics dashboard | |||||
| Reports via email | Monthly | Weekly | Daily | Daily | Daily |
| Customer support | |||||
| 24-hour chat support | |||||
| Email support | |||||
| VIP support via Slack | |||||
| Personalised onboarding | |||||
| Hands-on integration | |||||
| Dedicated success manager | |||||
| Performance review cadence | every 6 months | every 2 months | every 2 months | every 2 months | every 2 months |
14-day free trial on every paid plan · annual billing 20% off · no per-source fees, no per-export fees.
Every quote on this page is copied from the public review surface, click the source line to read the original.
“We've been using Idukki – Shoppable Videos & UGC App for the past couple of months, and it's helped us finally make proper use of all our UGC and collaboration content across the website. Customers are able to see the natural flow and fit of the garments on women across different age groups, which has made the shopping experience feel far more real and relatable.”
“For fashion brands sitting on a lot of creator/UGC content, this has been a very effective way to turn that content into something far more measurable and conversion focused.”
COSSET CLOTHING
COSSET CLOTHING · India · 9 months using the app
“We've had a great experience using Idukki for integrating live UGC on our WYO website. The platform is extremely user-friendly, and the entire setup and usage process has been smooth and efficient. It has helped us seamlessly showcase real-time content from our social media, adding a layer of authenticity to our product pages.”
Wear Your Opinion
Wear Your Opinion · India
“From the first interaction with Idukki, it's clear this platform is in a class of its own. It's more than just a UGC content platform on Shopify; it's a game-changer that truly revolutionizes the way businesses can leverage user-generated content.”
MOONFREEZE FOODS PRIVATE LIMITED
MOONFREEZE FOODS PRIVATE LIMITED · India
“Fast, Flexible, and Focused on ROI”
“What I like best about Idukki is how easy it is to launch experiments and personalization campaigns without needing heavy dev support. The UI is intuitive, setup is quick, and everything is geared toward helping you move fast and see results. On top of that, their team is incredibly responsive and proactive, they don't just support you, they collaborate with you to grow your CRO strategy.”
TEBOGO M.
CRO Specialist · Enterprise (> 1000 emp.)
“Super cool product! UGC content is definitely the future.”

Austin Beveridge
Independent
“Great Product. Especially when there are a lot of agencies that now are fully specialized in UGC. That can make save a lot of money for every brand. Well done.”

Axel Borry
Independent
“Mouth-to-mouth networking effect is still, and will keep being, the best marketing resource. Congratulations on your launch. As a marketer myself, I know how hard it is to keep this on track and pushing forward with it. Keep up the good work!”

Nacho Franchini
Independent
“Idukki's unique CMS blends user-generated and brand content, revolutionising multi-channel brand awareness and personalisation. It boosts social media engagement and simplifies shopping with tagging and one-click add-to-basket, making it essential for innovative e-commerce strategies.”

João Melo Cabrita
PromptBros.ai
FAQ
Everything you need to know.
Most UGC tools pick one lane: shoppable video, or reviews, or a social wall. Idukki runs the whole stack in one platform: photos, video, reviews, rights management, hashtag campaigns, lookbooks and flipbooks, even digital signage. It works across Shopify, WooCommerce, BigCommerce, Wix and any HTML site, and every feature is included on every plan, so you are not upgrading tiers to unlock the thing you actually came for.
Pricing is banded by monthly widget impressions. Startup is free forever up to 5,000 impressions; paid plans are $45/mo Starter (up to 10,000), $75/mo Growth (up to 20,000) and $200/mo Professional (up to 50,000); Enterprise is custom above 50,000. Annual billing saves 20%, every feature is included on every plan, and there is a 14-day free trial on paid plans, no credit card required.
No. The widget is 37 KB, lazy-loads, and contributes 0.001 to CLS in our reference tests. Bazaarvoice-style SEO damage simply does not happen here. We publish lab data per release.
Most customers migrate in a day. We import your existing UGC, posts, hashtags and product catalog automatically. Send us a Loom of your current setup and we'll send you back a side-by-side migration plan.
Yes. Native widgets for Shopify, WooCommerce, BigCommerce and Wix; plus a one-line embed for any HTML site or headless framework (Next.js, Remix, Astro, Hydrogen, etc.).
You do. Idukki provides a DM-based rights request flow, an approval queue and a full audit trail, the kind of compliance regulated industries need. We never publish content you have not approved.
Pricing questions?
Annual + multi-year discounts, agency multi-brand pricing and procurement-friendly contracts available. Reply within one business day.
Where Idukki ships
PDP gallery
Shoppable UGC hot-spotted to every SKU on the product page.
See the PDP playbookMobile story rail
Sticky story bar above the fold, IG / TikTok / native UGC.
Mobile design playbookIn-store signage
Live, brand-safe social wall on the screens already mounted in store.
Omnichannel UGC guidePost-purchase email
3×3 UGC grid pasted into Klaviyo, +38% email CTR vs hero-image.
UGC in Klaviyo flowsWe use cookies
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