Idukki
Modern interior with a chair
“Will this chair look good in my minimalist-themed room?”

Agentic shopping

Confidence replaces guesswork.

Home, fashion, beauty, jewellery, high-consideration buys live or die on whether a shopper can imagine the product with them. Idukki turns every PDP into a conversational guide that resolves the doubt in real time.

  • Room-based visualisation
  • Style + shade matching across catalogue
  • Layout-aware recommendations
  • Cohesive set building

+34%

PDP conversion

on rooms + try-on enabled SKUs vs. control.

−27%

Return rate

when fit + room visualisation runs pre-purchase.

4.1x

Engagement

session time vs. plain PDP gallery.

< 1.4s

First answer

shopper question to AI response on the PDP.

Why it matters

Three numbers your CFO will ask about.

Living storefront

A living storefront, not a static site.

Idukki turns every PDP into a conversation: shoppers ask, agents answer with verified-buyer evidence, and the cart updates without leaving the chat.

Discovery becomes conversation.

Greet shoppers with a branded agent that understands what they're looking for instantly, and answers in your brand voice.

Can you help me find a spacious leather bag for work?
Yes! I found something that works for you from the latest collection.

Doublet Suede Bag

New · £218

New

Try before they buy.

Recommend products, build outfits, enable virtual try-on, help shoppers see themselves with the product before they commit.

Virtual Try-On×
Try it on
Say hello to virtual try-on

Six conversational surfaces. One verified-UGC graph underneath.

Idukki Agentic Shopping plugs into your existing PDP, PLP, email + post-purchase flows. All six surfaces share the same verified-buyer evidence, DAM, and rights workflow.

Room-based visualisation

Shopper uploads a room photo or picks a saved one. The product is composited into the scene with the right scale, lighting + shadow.

Virtual try-on

For fashion, accessories, eyewear, beauty. Selfie or model body type: AI try-on with the actual SKU + size.

Match · #240

Shade + tone matching

For beauty: skin tone, undertone, eye colour, hair colour: matched shade variants surfaced first.

BeforeAfter

Before / after

Side-by-side compare current state vs. with-product. Slider control. Save + share to a friend.

Top
Bag
Sandal

Style + occasion bundles

"What goes with this for a beach holiday?" The agent assembles a bundle from your catalogue + UGC evidence.

What goes with this for a beach trip?
Pairing the linen blazer with…
Sand tote · sandals · 30 SPF

Conversational guide

A persistent chat thread that holds context across categories, last 30 days of behaviour, saved looks, address book.

From shopper question to cart, in five steps.

No popups. No redirects. The agentic panel lives inline next to the PDP gallery and holds the conversation context across pages.

  1. Step 1

    Shopper opens PDP

    Standard product page, the agentic surface lives in an inline panel, not a popup.

  2. Step 2

    They ask a question

    "Will this chair look good in my minimalist-themed room?", typed or voice. Tagged with the SKU automatically.

    Real shopper Q
  3. Step 3

    Agent runs the playbook

    Pulls room photo (uploaded or saved), retrieves the SKU's 3D + UGC assets, runs the composition.

  4. Step 4

    Result lands in 1.4s

    Composited image + 2-sentence reasoning + a "swap variant" CTA. Optionally export as PDF/share-link.

  5. Step 5

    Add to cart, in flow

    Cart updates without leaving the conversation. Variant + size pre-selected based on the agent's reasoning.

Six verticals, ready to ship.

BeautyBeauty

Live virtual try-on of lipstick / foundation / eyeliner. Shade matching from a selfie. Routine builder per occasion.

Home + interiorsHome + interiors

Room-aware furniture visualisation. "Will this fit my space?" answered in 2s with the right scale + lighting.

Fashion + apparelFashion + apparel

Try-on on selfie or model body type. Outfit-builder for occasion. Fit-check from past purchases.

JewelleryJewellery

Try-on rings, earrings, necklaces from a phone camera. Side-by-side comparison of metals + stone sizes.

EyewearEyewear

Live AR try-on of glasses + sunglasses, with face-shape and frame-size matching.

Sport + outdoorSport + outdoor

Activity-based bundles ("a trail-run kit for cold + wet"). Size + fit guides from verified buyer attributes.

See how it actually answers.

No staged demos. This is a recorded session from a Norwegian home + lifestyle brand using Idukki Agentic Shopping in production today.

Talk to the team
Give me some skin care routines for a summer trip
U
Sure, for hot + humid days I'd split your routine into a 3-step AM (cleanse, SPF 50, lip balm) and a 4-step PM (cleanse, exfoliate weekly, hydrating mask, sleep mask). Here are matched products from your past purchases plus 4 new ones reviewers liked for travel.
Answered in 1.2s · cited 4 verified buyer reviews

Built on Idukki

Sits on top of the UGC + reviews you already run.

Agentic Shopping doesn't ask you to migrate your stack. It plugs into the same DAM, the same moderation queue, the same rights workflow, the same JSON-LD already powering your storefront on Idukki.

Verified-buyer evidence

Photos + reviews + Q&A signed back to a real purchase.

AI tagging + smart curation

Two-pass model that knows your catalogue.

Rights + privacy guards

GDPR + DPA + RTBF flow propagates across surfaces.

4-min setupDTC + B2B brands37 KB runtimeReal G2 reviews

Stop renting six tools. Ship one.

Spin up your first widget in 4 minutes. Migrate from Bazaarvoice, EmbedSocial, Tolstoy or Videowise in a day. Your CFO will love us. Your CRO already does.

  • No credit card
  • Cancel anytime
  • SOC 2 + GDPR

Where Idukki ships

Same data model. Every surface a shopper meets.

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