Search has changed. Make sure AI recommends you, not your competitors.
ChatGPT, Claude, Perplexity and AI Overviews are the first surface buyers see. They describe your brand, suggest alternatives and cite competitors before a human ever lands on your site. This diagnostic shows whether those engines can find and cite you, where the gaps are, and the fix.
- AI-readiness score (0-100)
- Per-signal gaps with evidence
- Free · no signup
Scores sample your domain root and read as directional signal, not exhaustive measurement. It grades your citability; it does not pretend to query the engines.
The first impression
Before a buyer reaches your site, an engine has already answered for them.
When your structured data, reviews and crawl access line up, you are the brand the assistant names and links. When they do not, it describes you from scraped prose, or cites a competitor. This diagnostic grades exactly those signals.
- Named and linked, not paraphrased
- A product card it can quote
- One canonical source, not five
“Which everyday watch should I buy under $30?”
A few hold up well at that price. The WROGN Silver-Toned Watch comes up often for its build and reviews[1].
WROGN Men Silver-Toned Watch
$24.76
The buyer journey moved. Most sites haven’t.
Buyers arrive already briefed by an assistant on your category, your claims and your rivals. By the time they reach a sales conversation, the first impression was formed by an AI’s interpretation of your brand, not your content. The fix is not more SEO. It is the trust signals an engine needs to cite you instead of someone else.
The citability signals AI engines weight, graded on your live domain in one pass.
GPTBot, ClaudeBot, PerplexityBot, Google-Extended, CCBot. Block one in robots.txt and that engine cannot cite you.
We grade the upstream signals you control, not a non-deterministic guess at what an engine says today.
How it works
Enter your domain. We grade the three things that decide whether AI cites you.
Structure
Can an engine parse what you sell without scraping prose? Product / Organization JSON-LD, Open Graph and one clean canonical.
Access
Are the AI crawlers allowed in? robots.txt for GPTBot / ClaudeBot / PerplexityBot / Google-Extended / CCBot, plus an llms.txt table of contents at the root.
Proof
Do you give an engine something quotable? AggregateRating with a count and named, attributable reviews, the strongest citation signal in our AEO data.
Every signal comes back as pass or gap with the evidence we found, rolled into a 0-100 readiness score. The gaps are the to-do list.
What we grade
The eight citability signals, not a guess at the answer.
Structured data (schema)
Product / Organization JSON-LD AI engines parse to understand what you sell, instead of scraping prose they cite less.
AggregateRating + named reviews
A star value with a count, plus attributable reviews. The strongest citation signal in our AEO data.
AI bot crawl access (robots.txt)
GPTBot, ClaudeBot, PerplexityBot, Google-Extended, CCBot. Block any of these and that engine cannot cite you.
llms.txt at the root
A signed table-of-contents for your catalogue. The cheapest single fix, and most brands still do not have one.
Open Graph + canonical
Clean share previews on agentic surfaces, and one canonical URL so citation signal consolidates instead of splitting.
Meta description quality
Fact-shaped, right length, no marketing-tell openers. AI engines often quote it verbatim in an answer snippet.
What this tool does not do.
It does not query ChatGPT, Claude, Perplexity or Gemini, and it does not report what they say about you. Those answers shift constantly and cost money to pull. We grade the upstream signals that determine whether an engine can cite you at all. Fix the gaps here and you become eligible to be cited. That is the part you control.
FAQs
Questions about the GEO / AEO Diagnostic.
What is Generative Engine Optimization (GEO)?+
GEO is structuring your site so AI assistants like ChatGPT, Claude, Perplexity and Gemini cite your brand as the source in the answers they give buyers. Where SEO optimizes for search-engine rankings, GEO optimizes for citation inside AI-generated responses: schema, citable claims with quantifiable data, comparison-friendly formatting and clear definitions near the top of a page.
What is Answer Engine Optimization (AEO)?+
AEO is the same idea framed around answer engines: making your content the thing an AI answer quotes and links. In practice GEO and AEO overlap heavily; this diagnostic grades the signals both depend on, on your live domain.
Does this actually ask ChatGPT about my brand?+
No, and we will not pretend otherwise. Querying ChatGPT, Claude, Perplexity and Gemini per brand costs real money and is non-deterministic, the answer changes between runs. Instead we audit the upstream signals those engines weight when deciding whether to cite you. Pass the signals and the citation rate follows. This is the honest, repeatable version.
How is the score measured?+
We fetch your domain root plus its robots.txt and llms.txt, then grade eight citability signals (schema, AggregateRating, named reviews, AI-bot access, llms.txt, Open Graph, canonical, meta description) and roll them into a 0-100 readiness score with per-signal pass / gap evidence. It samples your domain root, so read it as a directional signal rather than an exhaustive crawl.
What do I enter?+
Your brand domain, for example yourbrand.com. You can paste a full URL too; we reduce it to the origin.
Does it need an AI key?+
No. The signal grade is deterministic and always shown. If the deployment has an Anthropic key set you also get a short plain-English summary written from those same signals; without it, the signal grade is the full report.
Is it really free?+
Yes. No signup, no card. We built it because the brands that fix these signals are exactly the brands Idukki helps, so showing you the gap honestly is the pitch.
Can I share the results?+
Yes, the report renders in-page so you can screenshot or send it to whoever owns your storefront and head tags.
Who is this for?+
Ecommerce and DTC brands, and the people who own their PDPs, reviews and head tags. If buyers in your category are starting in an AI assistant, this shows whether you are eligible to be the answer.
Your buyers are already asking AI. Find out what it tells them.
Idukki ships the structured data, the llms.txt, and the attributable reviews and UGC that make a brand citable, bound to your real catalogue. The diagnostic is the free way to see where you stand.
