The AEO Scorecard, 42 signals, 7 categories
A CSV scorecard for rating any PDP’s citation-readiness. Drop straight into Google Sheets or Notion.
Forty-two yes-no-partial signals across seven categories: identity, use-cases, structured data, reviews, Q&A, content & authorship, technical hygiene. Each scored 0, 1 or 2.
Max score 84. Threshold bands: 68–84 citation-ready; 52–67 quotable but inconsistent; 36–51 visible to crawlers but rarely cited; 0–35 invisible to most agents.
Ten minutes per PDP after the first one. Use it to find the worst-scoring category across your top SKUs, then fix that category first.
What’s inside
- 42 named signals organised in 7 categories
- Per-signal scoring (0/1/2) with a notes column
- Score bands + recommended action per band
- Designed to import cleanly into Google Sheets / Notion / Airtable
- Companion piece: the 42-signal AEO scorecard essay
Spreadsheet· 6 KB
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Spreadsheet, 6 KB. 5 sections are listed above so you know what's inside before you hand over an email address.
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