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IdukkiIdukki
About

Enterprise UGC intelligence, without the enterprise invoice.

Idukki puts your customers’ photos, videos and reviews to work on your store. Collect, curate, convert and measure sit in one platform, with no per-source price matrix.

  • 140+Stores live
  • 4Continents
  • 5M+UGC views / month
  • 5Locations

What we believe

  • Breadth beats specialisation. Photos, video, reviews, rights, social walls and digital signage in one platform, not five point solutions stitched together.
  • Pricing should be predictable. Banded, not metered: pick an impression band and the price doesn’t move inside it, with every source on every plan. No per-source split billing, no per-feature upcharges.
  • Performance is a feature. CLS, INP and TTFB are not afterthoughts. Our widget core is 79 KB gzipped, measured in October 2026.
  • Data is yours. Full revenue attribution per widget, per variant, per influencer, exported to GA4 and Meta Pixel as a first-class citizen.

Where we’re going

Live shopping, creator-curated digital catalogues with PDF→flipbook conversion, agency reseller portal, AI-generated UGC for low-asset SKUs. The product roadmap is public on request, just ask. You can also meet the team building it.

Where we work

A follow-the-sun team across 5 locations.

Bravima Technologies, Inc. works from London, Delhi and Bangalore, with the US entity covering North America and APAC coverage from Sydney, so support stays within reach of your store wherever it sells: 24/5 across time zones. Backed by Upekkha.

  • London

    GMT

    United Kingdom

    Partnerships, sales & EU coverage — your commercial team and first point of contact.

  • Delhi

    GMT+5:30

    India

    Engineering, AI & product — the team building moderation, tagging and the core platform.

  • Bangalore

    GMT+5:30

    India

    Platform, integrations & 24/5 support — rollout, custom work and always-on coverage.

  • United States

    ET

    The US entity, Bravima Technologies, Inc. (Delaware), and North American coverage.

  • Sydney

    AEST/AEDT

    Australia

    APAC coverage from Sydney.

Rohin Aggarwal, co-founder and CTO of Idukki

Who builds it

Make it useful. Make it fast. Make it real.

Rohin Aggarwal, co-founder and CTO

Rohin wrote the core platform: the widget your shoppers load, the APIs and the AI tagging. Before Idukki, he spent 12+ years as a lead architect at HCL AXON. Then 2019 to 2025 as an SAP architect for the UK government. Built from a kitchen table in Egham.

  • Coding since '99
  • Worked in 9+ countries
  • London-based, mostly
  • Windows lifer
Rohin on LinkedIn Meet the team

Want to talk to the people who built it?

Two founders, one product.

Book a callMeet the team