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How to Add Instagram Feed to WordPress Website

Updated: Feb 21

Sharing images and videos on Instagram, one of the most widely used social media platforms, are a fantastic way to connect with friends, family, and followers of your account.

In addition, if you run your website on WordPress, you can add Instagram feed to WordPress website so that others may see them.

Instagram feed on wordpress

Yes! You heard that right. Here, we will discuss the advantages of syncing the content of your Instagram account with your WordPress website and the ways you may embed interactive Instagram widgets.

It is the most comprehensive guide primarily because we will demonstrate how to utilize the Instagram aggregator and other ways to help you embed your Instagram feed on the WordPress website. Read on to know more. Before we move forward, let's see what exactly is an Instagram feed and how it can help you reach wider audiences and build your brand image.

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What exactly is an Instagram feed?

The images and videos you upload to your main Instagram profile page are your Instagram feed. The majority of Instagram users will see your content here. The content you share on your account will be visible to your followers even if your account is private. However, any Instagram users can view it if their account is public.

Instagram Feed

The small elements that go into creating your profile on Instagram and the posts you have posted can help you advance on this social media platform. Wondering what exactly is included in the Instagram feed? Here you go!

How To Add Instagram Feed on WordPress

There are a few distinct approaches to take here, and the right one for you will depend on the sort of website you run and the functions you want to implement. Here are some popular methods to do so:

Use an Instagram feed WordPress plugin

You may embed your Instagram feed on your WordPress site by utilizing one of the many Instagram plugins available for WordPress.

Using the plugin, you can effortlessly embed your Instagram feed in the sidebar of your website or any other widget area.

Make use of the embed code provided by Instagram

You may embed Instagram posts by utilizing an embed code provided inside the Instagram app, even if you do not want to install a plugin.

add Instagram feed on wordpress

To do this, go to your Instagram account and look for the post you want to embed in your website. Then choose "Embed" from the drop-down menu that appears when you click the three dots in the post's upper right corner.

Make a copy of the embed code and then paste it into the HTML editor of the page or post you're working on in WordPress.

Using Social Media Aggregator

People looking to embed an Instagram feed on a WordPress website can use social media aggregators.

Idukki, the best social media aggregator, enables you to use your clients' content. Simply connect your Instagram account to Idukki, choose a media type (hashtags (#), handles (@), mentions, tags, etc., and the aggregator will compile all of the Instagram content you selected on a single screen.

add instagram feed

Yes! It's that much easier. You can also use themes, layouts, fonts, colors, and templates to make your feed more colorful and appealing to website users.

These are some of the ways of embedding Instagram feeds on WordPress websites. Let's understand some of the benefits of embedding Instagram feeds on WordPress websites. 

Benefits Of adding Instagram feed on WordPress


Offer more interactive content

Visitors to your WordPress website may now browse your Instagram posts without leaving by embedding the Instagram feed on your website. It will increase the time your visitors spend interacting with your brand.

Improves ranking

The captions that are posted to your website, along with the Instagram images, paint a clear picture of the motive of your website or blog. This improves user comprehension of your brand's message and raises click-through rates on your website, eventually improving the SEO ranking of your website.

Increases audience reach

Since Instagram is used globally by many users, it is a great place to interact with your target audiences. As a result, marketers can reach a sizable audience while boosting engagement and conversions by embedding Instagram feeds on websites.

Builds brand trust

In a world where 90% of consumers trust user-generated content, showing visitors what they want is best. Brands want honest and good consumer relationships.

Brands may present their actual market image and authentic consumer experiences by posting Instagram user-generated content on websites. Brands improve consumer interactions by increasing product dependability and authenticity.

By showing the Instagram feed on the WordPress website, you can always let customers engage with you on both platforms to enhance brand recognition and sales.

The best method to communicate personally with your website visitors, promote your Instagram account, highlight your goods or services, and improve user experience is by adding an Instagram feed to your WordPress website.



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